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Viral formats

30 LinkedIn post formats that go viral for designers

We went through 8,256 LinkedIn posts from 292 designers and design studio owners and kept the 30 formats that beat their author's usual post by 5 times or more. Each one comes with the post that proves it and a template to make your own.

How to use it

  1. Pick 3 formats that fit what you already know.
  2. Open the original post. Look at the picture and the first two lines.
  3. Fill the template with your own topic. Keep the shape, change the content.
  4. Post each format at least 3 times before you judge it.
  1. Davar Azarbeygui

    Design Director | Adjunct Professor at DAAP University of Cincinnati

    Apr 2026

    Creating a living, breathing brand, built entirely through typography. Designed by FutureBrand São Paulo, this is far from a conventional rebrand. It’s a powerful example of what culturally grounded, locally driven, and sustainable branding can look like when done right. The Amazon rainforest holds the largest concentration of trees on Earth, over 390 billion, interconnected by one of the world’s longest river systems, spanning nine states and supporting more than 28 million people. Rather than simply represent this scale, the identity translates it. Using real geographic coordinates from the Amazon River and its tributaries, the designers studied satellite imagery to uncover letterforms embedded within the landscape itself. The result: an alphabet shaped by nature, forming a logotype constructed from the actual curves of the basin’s 25,000 kilometers of navigable waterways. But the system doesn’t stop at a static mark. The identity evolves into a living typographic tool, an interactive platform where users can generate their own compositions, extending the brand through participation and artistic design. “More than a visual representation, the brand is a living identity, creating a seal for Amazonian products while fostering the local economy and celebrating everything produced across the nine Amazonian states.” "Created by people, written by rivers" this stands as one of the most compelling intersections of branding, typography, and place making I've seen so far. Link to the site: https://lnkd.in/e8-79NtA #branding #typography #type #design #Sustainability #logotype #identity #logo #Amazonforest #nature #tourism #cultureidentity #Brazil #Rivers #graphicdesign

    Someone else's work, broken down: first picture of Davar Azarbeygui's LinkedIn post
    9,14495 comments

    01 Someone else's work, broken down

    50x their usual post

    Beautiful work stops the scroll, and the breakdown gives a reason to stay.

    The picture

    The strongest single image from a new identity or campaign, full width, with no text added.

    The text

    One line that names the idea ("A living brand, built entirely through typography."), then who made it and 3 things that make it work.

    Open the post on LinkedIn
  2. Zander Whitehurst

    Founder & CEO Memorisely

    Mar 2026

    Companies replacing designers with AI aren’t becoming ‘innovative’ They’re becoming generic AI didn’t turn everyone into a designer It made it easier for everyone to produce design But real design isn’t pushing pixels It’s deciding what should exist, why is matters, and what not to build When companies believe ‘anyone can deign with AI’ They don’t get better products They get more noise, more rework, more sameness. Hope this perspective helps today ❤️ — Master AI Coding as a designer with me https://lnkd.in/eauvbs7k #ux #ui #design #ai #saas #productdesign #designer #code

    One opinion, one highlight: first picture of Zander Whitehurst's LinkedIn post
    5,598207 comments

    02 One opinion, one highlight

    6.6x their usual post

    A sentence designers want to say to their boss, ready to repost.

    The picture

    A light dotted card. Two short sentences in a serif font. Highlight the last two words. Your name small at the bottom.

    The text

    The same two sentences as the first lines, then 5 to 8 short lines that back them up.

    Open the post on LinkedIn
  3. Trevor Nielsen

    Freelance Product Designer for startups shipping MVPs and product teams scaling SaaS

    Mar 2026

    AI will simplify your job, they said... 2013: Adobe 2016: Sketch 2019: Figma 2026: [see image] I have never spent more money on software than I have in the last two years. It used to feel simple. One tool, maybe two. That was the job. Now AI is making designers feel capable of doing more than just design. Dev. Content. Strategy. Product. And with that comes a whole new stack of tools to learn, pay for, and keep up with. It's a lot. But staying current matters. The tools you know today are the ones clients and employers will be hiring for tomorrow. Tommy Geoco is running a UX tools survey to map exactly what designers are using right now. Takes 3 minutes. Worth doing. https://survey.uxtools.co/

    Timeline of tool logos: first picture of Trevor Nielsen's LinkedIn post
    3,536249 comments

    03 Timeline of tool logos

    16x their usual post

    One look shows how much heavier the job got. Everyone in the field feels it.

    The picture

    A light card. Title on top. Rows by year: one or two app icons for each past period, then a crowd of icons for this year.

    The text

    "AI will simplify your job, they said..." then the years as a list: "2013: Adobe / 2016: Sketch / …"

    Open the post on LinkedIn
  4. Christopher Nguyen

    I help designers shape their craft, careers, and calling.

    Jun 2026

    "Apple copied Braun" Every time I hear that… I kinda just think: “Yeh, that’s how the creative industry works” People tend to miss the bigger lesson here. Good design has always been remix culture. If you stare at enough products for long enough, you realize: Nobody creates in a vacuum. Designers study: ◦ patterns ◦ principles ◦ visual language ◦ human behaviour ◦ interaction feedback ◦ systems that already work ◦ things users already understand Then they refine it. Apple didn’t become Apple by copying a calculator layout. They understood why those Braun products felt so clean, calm, and functional. Then they applied the same principles consistently across hardware, software, packaging, retail, marketing. Doing that at Apple’s scale is ridiculously hard. Most designers are less original than they think. TBH, that’s not a bad thing. Great creative work comes from people paying super close attention for a very long time. Half of Pinterest probably exists because of “yo this is sick… let me study that” So, is Apple just knock-off of Braun? Or one hell of a remix? P.S. Have you ever saved a design for “inspiration” and accidentally recreated 70% of it later? P.P.S. More creative rants—live, distilled, and in your inbox: rectangles.fm 📌 Help me make rectangles design’s group chat (takes 5 minutes): rectangles.fm/survey

    Two products side by side: first picture of Christopher Nguyen's LinkedIn post
    796149 comments

    04 Two products side by side

    14x their usual post

    Two famous objects that look alike. The reader makes the link before reading.

    The picture

    Two product photos on white, side by side, each with a small label and year under it.

    The text

    "[A] copied [B]" in quotes / "Every time I hear that… I kinda just think:" / "Yeh, that's how the creative industry works".

    Open the post on LinkedIn
  5. Mitchell Clements

    Sr. Product Design Manager ✨ Career Coach ✨ Speaker & Storyteller ✨ AI & Design Leader ✨ Follow me for insights and perspectives on UX Design 👋

    Nov 2025

    Can I tell you a secret? 🤫 During my career I've been a UI/UX Designer, Product Designer, and a UX Designer... ...and I did the exact same thing in all 3 roles. My daily responsibilities never changed. "But Product Designers focus on the holistic product"... really? As a UX Designer, I always focused on the holistic user experience, information architecture, and user flows between experiences. "You don't understand, Product Designers focus on the business needs." Are you implying that UX Designers don't? Every day as a UX Designer I had to communicate the business value of design, regardless if my title said "Product" or not. No company or organization has yet to consistently agree on a standard definition industry-wide. And with the rise of AI, layoffs, and roles merging, the overlap is only increasing more. What about you? What are your thoughts? #ux #ui #design #userexperience #designer

    Three same people, three job titles: first picture of Mitchell Clements's LinkedIn post
    3,084244 comments

    05 Three same people, three job titles

    16x their usual post

    It settles a naming fight in the field with a joke.

    The picture

    The three-heroes-pointing-at-each-other meme. Put a job title over each one.

    The text

    "Can I tell you a secret?" / "During my career I've been a [title A], [title B] and [title C]..." / "...and I did the exact same thing in all 3 roles."

    Open the post on LinkedIn
  6. Felix Lee

    CEO @ ADPList | Forbes 30u30 | Making things that inspire our human experience

    Apr 2026

    If you open a Chinese app for the first time, you’ll probably think it’s badly designed. Too many icons and features. Everything crammed onto one screen. If you grew up on Western apps, your instinct is immediate: this is cluttered. But it works. In the U.S., we’ve been trained to associate good UX with minimalism. In China, density often signals value. Open WeChat or Alipay, and it feels overwhelming at first. Information-heavy, feature-packed. But to local users, that density means capability. It says: everything you might need is already here in front of you. If you enter a new market assuming your design taste equals good UX, you’ll misread the signal. Good design is contextual. *** If you found this useful, consider reposting ♻️ to your network. #design #startups

    "Looks wrong, works": first picture of Felix Lee's LinkedIn post
    2,893200 comments

    06 "Looks wrong, works"

    20x their usual post

    It breaks a rule designers believe in, then explains the reason behind it.

    The picture

    Three phone screens side by side that look cluttered or odd to your reader.

    The text

    "If you open [kind of app] for the first time, you'll probably think it's badly designed." Then what you see, your first reaction, and why it works for the people it is made for.

    Open the post on LinkedIn
  7. Nick Babich

    Design Leader | Product Design & AI

    Aug 2026

    💡 Claude Design for UX Design Claude Design is a very nice tool for quick prototyping. It helps you turn your idea into an interactive prototype in no time. But you can do much more with this tool by taking a different approach: focus on user experience. Here is a 3-step UX-first workflow for Claude Design: 1️⃣ Generate a complete UX flow, not just UI screens By asking Claude to design an experience, you will make AI invest more effort in building a solid user experience, not just nice-looking screens. As a result, the output AI generates won’t be a generic prototype; it will be a prototype aligned with your user’s needs and wants. 2️⃣ Ask it to explain design decisions Once you've generated a design with Claude, you might notice unclear areas (where it's not clear why the AI designed the UI this way). Instead of guessing, you can ask Claude to dig into a particular area and provide a more detailed explanation of the design decision. 3️⃣ Turn an existing UI into a design artifact You can ask Claude Design to reverse-engineer a design it generated for you (i.e., match the generated design to your design system’s styles and components). 📕 Complete guide for UX Design with Claude Design: https://lnkd.in/em2Vt6BS #claude #claudedesign #ai #aidesign #productdesign #ux #uxdesign

    Three-step workflow sheet: first picture of Nick Babich's LinkedIn post
    1,38631 comments

    07 Three-step workflow sheet

    16x their usual post

    A new tool, shown as three steps with real screens. Designers save it to try later.

    The picture

    A dark wide sheet with three columns, one per step. Each column has a numbered title, a small screenshot and 3 short checks at the bottom.

    The text

    "[Tool] for [job]". Two lines on what most people use it for and what else it can do, then the three steps.

    Open the post on LinkedIn
  8. Nick Babich

    Design Leader | Product Design & AI

    Mar 2026

    Claude Code + Figma Design System = ❤️ Claude Code can now generate UI design in Figma using your design system. And the great thing is that you can do it in 3 simple steps: Step 1️⃣: Publish your design system in Figma & ask Claude Code to analyze it Create an empty Claude Code project and submit the following prompt in it: Prompt template: [LINK to Figma File with your DS] This is a design system I will use for this project. Analyze it and provide a summary of your analysis. What will happen: Claude Code will analyse your design system and add essential details about it to the current context. Quick note: Make sure you have Figma MCP installed in your Claude Code. Step 2️⃣ : Provide a link to an empty Figma file & ask Claude Code to generate UI design for you Prompt template: [slash]figma-generate-design [WHAT YOU WANT CLAUDE TO CREATE] [LINK TO FIGMA WORK FILE] What will happen: Claude Code will generate a design in real time using styles and UI components from the design system you’ve provided, and send the UI design to the Figma work file. Step 3️⃣: Refine your design in Figma & ask Claude to Code it You can refine your design in Figma by making direct edits or updating the styles/components in your design system. Once you're satisfied with your edits, you can ask Claude Code to code your design: Prompt template: [LINK TO SELECTION in FIGMA] code this design [REQUIREMENTS FOR CODE] What will happen: Claude Code will reach Figma for the design and use it as a reference when coding the page/screen. Quick note: The coded version of your design won’t be a 1:1 translation from design to code. Claude Code may introduce some changes along the way. 📕 Complete step-by-step guide: https://lnkd.in/e8gmafcQ #AI #claude #claudecode #design #figma #figmaAI

    Logo, arrow, logo: first picture of Nick Babich's LinkedIn post
    1,57050 comments

    08 Logo, arrow, logo

    13x their usual post

    Two logos and an arrow tell the whole idea before a single word is read.

    The picture

    A black background. The app icons in a row with arrows between them, in the order of the workflow. Nothing else.

    The text

    "[Tool A] + [Tool B] = ❤️" / "[Tool A] can now [do what] using your [thing]." / "And you can do it in 3 simple steps:"

    Open the post on LinkedIn
  9. Carmen Rincon

    Senior Design Partner for scale-ups · AI design enablement · Co-founder at Yummy Labs, AI Design Sprints

    Mar 2026

    Heyy everyone! Wanted to give you a little breakdown of the Figma MCPs that are out there because it can be confusing, and use cases might be blurry. 🔗Full breakdown link in comment and below ❤️ Okay! So there are 3 main MCP. And they do very different things. ① Figma's Official MCP The one everyone knows. You select a frame, your AI reads the actual structure (not a screenshot), and gives you code. It can also capture a live website from your browser and turn it into editable Figma frames. Requires a paid Figma plan. ② Figma Console MCP (by Southleft) This one blew my mind. 57+ tools. Open source. Free. And it's the only one that can actually write back to your Figma file. Update tokens across your whole design system, export to CSS/Tailwind/Sass/JSON, batch create variables. All through conversation. ③ Framelink MCP (by GLips) The lightweight one nobody talks about. Instead of giving you React + Tailwind code, it just sends your AI the raw layout data and lets it figure out how to build it. Works on Figma's free plan. They're not competing with each other. They solve different problems. A lot of teams actually run more than one. I wrote a full breakdown with use cases, pros and cons, setup difficulty, real scenarios, and honest expectations on what to expect from the output. 🔗Breakdown here: https://lnkd.in/eEiqGgNB Follow for more design AI tips 🤖 #ux #ai #claudeai #mcp

    "3 of them. Most people know one.": first picture of Carmen Rincon's LinkedIn post
    1,69542 comments

    09 "3 of them. Most people know one."

    9.5x their usual post

    It tells the reader there is something they missed, then clears up the confusion.

    The picture

    A dark sheet with a serif title: "3 [things]. Most people know one." Three numbered blocks, then a small table that compares them.

    The text

    Start friendly: "Wanted to give you a little breakdown of the [things] that are out there because it can be confusing." Then one paragraph per thing and when to use it.

    Open the post on LinkedIn
  10. Carmen Rincon

    Senior Design Partner for scale-ups · AI design enablement · Co-founder at Yummy Labs, AI Design Sprints

    Jun 2026

    Heyy designers 👋🏼 So.. Claude can read every comment in your Figma file and turn them into a clear list of what the team actually needs to do. I tested it this week and it's pretty cool! Comments are where half our decisions get made, but they're a nightmare to track. You leave some, a teammate leaves some, the client leaves some, and they all just sit there as orange dots scattered across the canvas. No overview of what's still open, what got answered, or where two people quietly disagree about the same thing. So I pointed Claude at the whole file through the Figma Console MCP (the bridge that lets Claude reach into your Figma file and actually pull things out, instead of just looking at a screenshot of it). I asked it to sort everything into what the team needs to do. What needs a decision, what's an open question and who it's waiting on, what's a to-do and who owns it, what's already resolved. It even catches when two people leave conflicting takes on the same element and flags it as something that needs a call...(cause you know there's always that..) If you use n8n (a tool for automating steps between your apps), you can wire this to run on its own. Every morning it re-reads the file and drops the update into a Notion board or a Slack channel, or whatever else you use, so the whole team sees what moved since yesterday without anyone opening Figma... Oh and you can also have Claude leave comments for you in Figma directly based on your convo! I'm testing this with a real client team this week and will share more results of the entire workflow. As usualllll, follow for more AI tips 😁 #claude #ai #design #figma #ux

    "I tested it this week": first picture of Carmen Rincon's LinkedIn post
    2,292108 comments

    10 "I tested it this week"

    15x their usual post

    A small real experiment with a screenshot beats a big opinion about AI.

    The picture

    A clean screenshot of what the tool made for you (a board, a list, a layout). Add the tool's logo in a corner.

    The text

    "Heyy designers. So.. [tool] can [do a boring job for you]. I tested it this week and it's pretty cool!" Then the problem, what you did, what came out.

    Open the post on LinkedIn
  11. Jan Mráz

    UX UI Design Content Creator / Co-founder of Atheros / Design Lead

    Sep 2026

    How to design base iPhone Duo screens in Figma 📱🍎 1. For a closed screen, add a frame 466x678 2. Then add two inner frames 3. For the content frame, set the width to 382 4. Using this grid 5. The second frame is 84 wide for the system control panel 6. For the opened state, use 890x626 7. With the following grid 8. For the two-app view, add 8pt space in the middle 👉 Duplicate my Figma file for free here: https://lnkd.in/eX9qeje4

    Over-the-shoulder tutorial: cover of the video of Jan Mráz's LinkedIn post
    1,10117 comments

    11 Over-the-shoulder tutorial

    12x their usual post

    You watch a real designer do it on a real screen, and the text gives the exact numbers.

    The picture

    A vertical video filmed from behind your shoulder at the desk. A title on the lower third: "How to [do one thing] in [tool]" with the tool's logo.

    The text

    "How to [do one thing] in [tool]" then the steps as a numbered list with exact sizes and values.

    Open the post on LinkedIn
  12. Jan Mráz

    UX UI Design Content Creator / Co-founder of Atheros / Design Lead

    Aug 2026

    Amazing sites for UX/UI designers, part 14 1. Animos for amazing animated slideshows 2. UI Live for inspiration and components with Figma exports 3. Shapes Gallery for minimal SVG shapes

    Numbered series: cover of the video of Jan Mráz's LinkedIn post
    90316 comments

    12 Numbered series

    7.8x their usual post

    "Part 14" tells people there are 13 more, so they follow.

    The picture

    The same shot of you at the desk every time. Title: "Amazing sites for [role], part [N]". Only the number changes.

    The text

    "Amazing sites for [role], part [N]" then three sites, one line each on what they are good for.

    Open the post on LinkedIn
  13. Vitaly Friedman

    Practical insights for better UX • Running “Measure UX” and “Design Patterns For AI” • Founder of SmashingMag • Speaker • Loves writing, checklists and running workshops on UX. 🍣

    Jul 2026

    🎁 Free Books For Designers and Product Managers (https://lnkd.in/efMti5V8), a set of practical books on the impact of design, how to work with designers, how UX research is supposed to work and an example of a guide for clients. Kindly put together by wonderful people from Eleken. for everyone to use. 👏🏼👏🏽👏🏾 🔷 Free Useful Books Product Design Psychology, by Wouter de Bres https://lnkd.in/dhdw__m9 The Manager’s Handbook, by Alex MacCaw https://lnkd.in/eVcUH8h5 Legacy Modernization Handbook, by Thoughtworks, Omar Bashir, Shodhan Sheth, Luke Vinogradov https://lnkd.in/dBczgTY7 Elizabeth’s Declassified Guide to Product Design, by Elizabeth L. https://lnkd.in/dn5QqWUa Product Design Interview Playbook https://lnkd.in/e8sezWwf Design Localization Handbook, by Lokalise https://lnkd.in/ejbxg_e6 The Ultimate Guide To Product Prioritization, by Tempo https://lnkd.in/e2ckRCPs Product Strategy and AI PM Playbooks, by Productboard https://lnkd.in/d4wu79XV Pricing Design, by Dan Mall https://lnkd.in/eWMHYcfe When Coffee & Kale Compete, by Alan Klement https://lnkd.in/ePX7WayB UX Guides and Books by Maze https://maze.co/guides/ Strategic Product Management Books, by Frank Lemser 🚀 https://lnkd.in/dWK5AEsS Jobs To Be Done: Theory to Practice, by Tony Ulwick https://lnkd.in/d6VrDxrh Product-Led Onboarding, by Ramli John https://lnkd.in/dcq3sqNf AI Product Management Roadmap, by Paweł Huryn Guide: https://lnkd.in/dYG_fa7v PM AI Skills: https://lnkd.in/dztXvRYF --- 🔶 Useful UX Book lists Free Books For Interface & UX Designers https://lnkd.in/d7xkyUAs Book Recommendations by Stripe https://press.stripe.com UX Research Books, by Stéphanie Walter https://lnkd.in/dVHrcvth Inclusive Design Books, by Jessica Ivins https://lnkd.in/eaBs84A3 Books For Accessible Products, by Cat Noone https://lnkd.in/esXJCtrc Books For Enterpreneurs, by Intercom https://lnkd.in/dDtSNni4 Product Management Books, by Paweł Huryn https://lnkd.in/eWCxaUWs Behavioral Science Books, by Robert Meza https://lnkd.in/dWAmn6WT Data Visualization Books, by Nadieh Bremer https://lnkd.in/eMBVeyEs Business Books For Designers, by Chris Do https://lnkd.in/dTqR2zXZ Interface Design Books, by Adham Dannaway https://lnkd.in/eByKaXTY Happy reading, everyone! 🎉🥳 ↓

    Free books grid: first picture of Vitaly Friedman's LinkedIn post
    1,14538 comments

    13 Free books grid

    6.6x their usual post

    Free, useful and already collected. The covers make it look like a gift.

    The picture

    A white card with the title "Free books for [role]" and four book covers in a grid.

    The text

    "Free books for [role]" with the link in the first line, then what each book is about and more links below.

    Open the post on LinkedIn
  14. Jakob Nielsen

    Usability Pioneer | UXtigers.com | ex 🌞🔔🎓🔵

    Sep 2026

    Users read your screen twice. The first read takes a fraction of a second: before processing a single word, the eye has already decided what belongs with what. Get that read wrong, and the user glues the price to the wrong product. My new article covers the 9 Gestalt principles that govern the first read, with UI guidance for each: 🧲 Proximity: the cheapest grouping tool you own, and the most underused 🎨 Similarity: color-only grouping fails the 8% of men with color-vision deficiency 📦 Common Region: borders overpower proximity, so spend them sparingly (beware “card soup”) 🔗 Connectedness: a thin line beats distance every time 📐 Continuation: alignment is the invisible line users ride down your layout 🕺 Common Fate: in dynamic UIs, timing becomes layout 🧩 Closure: leave gaps, and users finish the design for you 🌓 Figure–Ground: make the popup the figure and let the rest recede ⭐ Prägnanz: simplify the interpretation, not just the surface Plus: 𝗗𝗮𝗿𝗸 𝗚𝗲𝘀𝘁𝗮𝗹𝘁, the 4 moves that weaponize perception against users, and whether AI design tools see what your users see. (Mostly, they don’t.) Read the full article: 👉 https://lnkd.in/g4fg8xtb

    Nine-box principles sheet: first picture of Jakob Nielsen's LinkedIn post
    62429 comments

    14 Nine-box principles sheet

    5.8x their usual post

    A classic topic drawn in a warm style. It feels like a page from a textbook you would keep.

    The picture

    A 3 by 3 grid. Each box has the name of one principle and a tiny drawing that shows it. One style for all nine, for example watercolour.

    The text

    Open with a small scene from a user's eyes ("Users read your screen twice."), then one line per principle.

    Open the post on LinkedIn
  15. Jakob Nielsen

    Usability Pioneer | UXtigers.com | ex 🌞🔔🎓🔵

    Aug 2026

    Why Design Critiques Go Bad: 🫥 𝗖𝗼𝗻𝘁𝗲𝘅𝘁 𝗩𝗮𝗰𝘂𝘂𝗺: Presenting without explaining users, problems, or constraints invites irrelevant feedback. Always frame the work before asking for opinions. 🔧 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝗶𝘇𝗶𝗻𝗴: Reviewers prescribe UI fixes instead of naming problems. Train teams to describe what's wrong; let designers explore solutions. 🚲 𝗕𝗶𝗸𝗲𝘀𝗵𝗲𝗱𝗱𝗶𝗻𝗴: Teams debate button colors on wireframes while ignoring structural flaws. State the feedback level needed each session. 🎨 𝗦𝘂𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸: "I don't like it" isn't actionable. Anchor every critique to users, goals, or evidence, not personal taste. 🛡️ 𝗗𝗲𝗳𝗲𝗻𝗱𝗶𝗻𝗴, 𝗡𝗼𝘁 𝗟𝗶𝘀𝘁𝗲𝗻𝗶𝗻𝗴: Designers who argue every point shut down honest feedback. Present your rationale briefly, then listen and take notes. ✨ "𝗠𝗮𝗸𝗲 𝗜𝘁 𝗣𝗼𝗽" 𝗦𝘆𝗻𝗱𝗿𝗼𝗺𝗲: Vague feedback wastes time. Facilitators must probe until fuzzy feelings become specific, actionable UX attributes designers can address. 😤 𝗘𝗴𝗼 𝗧𝗿𝗮𝗽: Taking feedback personally destroys psychological safety. You are not your design. Critique tests the work, not your worth. 👑 𝗛𝗶𝗣𝗣𝗢 𝗘𝗳𝗳𝗲𝗰𝘁: When the highest-paid person speaks first, everyone falls in line. Have leaders speak last or use silent critique. 🐇 𝗥𝗮𝗯𝗯𝗶𝘁 𝗛𝗼𝗹𝗲𝘀: Without a facilitator and time limits, critiques derail into off-topic debates. Use a parking lot and stay focused. 🧟 𝗗𝗲𝘀𝗶𝗴𝗻 𝗯𝘆 𝗖𝗼𝗺𝗺𝗶𝘁𝘁𝗲𝗲: Incorporating every opinion creates Frankenstein designs. Critique gathers perspectives; the designer owns the final call on implementation. 🕳️ 𝗧𝗵𝗲 𝗕𝗹𝗮𝗰𝗸 𝗛𝗼𝗹𝗲: Brilliant feedback means nothing uncaptured. Assign a note-taker, summarize action items, and share written follow-up within 24 hours. ⏰ 𝗧𝗼𝗼 𝗟𝗮𝘁𝗲: Critiquing polished, partially built work guarantees ignored feedback or expensive rework. Crit early when change is still cheap. My full article about design critiques, including the process to do them right 👉 https://lnkd.in/gXhH--ar

    Comic grid of mistakes: first picture of Jakob Nielsen's LinkedIn post
    58425 comments

    15 Comic grid of mistakes

    5.4x their usual post

    Every designer has sat in each of these meetings, so they tag coworkers.

    The picture

    A 4 by 3 grid of small cartoons. Each one shows a way the thing goes wrong, with a funny name under it.

    The text

    "Why [meetings or reviews] go bad:" then each mistake with its name in bold and one line on how to avoid it.

    Open the post on LinkedIn
  16. Jessica Strelioff

    Feb 2026

    My go-to brand system stress test when creating new brands: the 3-poster test. Create 3 layouts side by side. If the brand can’t flex across all three, it’s not done yet. Not every brand needs posters but this exercise usually shapes social, web, and campaign layouts.

    A named test: first picture of Jessica Strelioff's LinkedIn post
    1,47986 comments

    16 A named test

    29x their usual post

    A method with a name is easy to remember and easy to pass on.

    The picture

    The result of the test on real work. Here: three posters of one brand side by side.

    The text

    "My go-to [thing] stress test when [doing the work]: the [name] test." / "[How to do it in one line]. If [it fails], it's not done yet."

    Open the post on LinkedIn
  17. Jessica Strelioff

    Mar 2026

    Early brand exploration for Tone, a company improving sound quality so every listen is filled with soul.

    Early exploration grid: first picture of Jessica Strelioff's LinkedIn post
    1,89678 comments

    17 Early exploration grid

    38x their usual post

    Unfinished work feels more honest than a polished case study, and it shows taste.

    The picture

    A grid of 5 or 6 tiles from the exploration: logo ideas, colour, type, one mockup.

    The text

    One sentence only: "Early brand exploration for [client], a company [what it does]."

    Open the post on LinkedIn
  18. Felix Lee

    CEO @ ADPList | Forbes 30u30 | Making things that inspire our human experience

    Apr 2026

    No amount of marketing can compete with a gesture this simple. Cr: deep #design #startups

    One circled detail: first picture of Felix Lee's LinkedIn post
    4,932110 comments

    18 One circled detail

    21x their usual post

    A tiny kind detail in a real product makes people feel something, and it takes one second to get.

    The picture

    A plain screenshot from an app with a red hand-drawn circle around one small message or button.

    The text

    One line: "No amount of marketing can compete with a gesture this simple."

    Open the post on LinkedIn
  19. Frankie Kastenbaum

    Experience Designer by day, Content Creator by night, in pursuit of demystifying the UX industry | Mentor & Speaker | Top Voice in Design 2020 & 2022

    Jul 2026

    “Can we just make the button bigger?” Every UX designer has heard this at least once… usually right after someone stares at a screen for 3 seconds and declares war on pixels. And look, on the surface, it feels reasonable. Something’s not working, so make the thing more obvious, right? But the button is almost never the problem. It’s just the easiest thing to blame because it’s the most visible object in the room. The real issue is usually hiding a few layers deeper, like: Copy what makes people pause and re-read instead of act Labels that require interpretation instead of instant recognition Missing feedback so users feel like they’re sending messages into the void Information that shows up *after* it would’ve been useful So when someone says “make the button bigger,” what they’re usually saying is: “I can tell something isn’t working, but I don’t know where it’s breaking.” That’s the actual design problem. Good UX isn’t about inflating the loudest element on the page. It’s about removing the friction that makes anything need to be loud in the first place. Because when the system is clear, the button doesn’t have to try so hard. And ironically, if users are noticing your button too much… it might already be doing too much work.

    What they say vs the real problem: first picture of Frankie Kastenbaum's LinkedIn post
    1,41349 comments

    19 What they say vs the real problem

    32x their usual post

    It is the sentence every designer has heard, with the answer they wish they gave.

    The picture

    Top: a two-person scene with speech bubbles (stakeholder and designer). Bottom: the well-known wall of notes meme, each note naming a real cause.

    The text

    "[The sentence in quotes]" / "Every [role] has heard this at least once…" Then why it sounds fair, and what is really going on.

    Open the post on LinkedIn
  20. Frankie Kastenbaum

    Experience Designer by day, Content Creator by night, in pursuit of demystifying the UX industry | Mentor & Speaker | Top Voice in Design 2020 & 2022

    May 2026

    We really need to talk about how UX people sound sometimes. Because I swear, half of us don’t even realize we’re doing it anymore. “We should pressure test this with users before we lock the flow.” “Let’s make sure this is scalable across edge cases.” “I just want to sanity check alignment with stakeholders.” None of that is wrong. But if you dropped into a meeting cold, you’d think we were either building a rocket ship or performing some kind of corporate ritual. And the funny part is we all know what we mean. We just default to this shared language that slowly gets more abstract the longer you’re in it. What we’re really saying most of the time is pretty simple: Does this make sense for real people? Is this going to break when reality hits it? Are we all actually on the same page or just pretending? I’ve started noticing how often “UX speak” becomes a shortcut instead of clarity. It helps us move faster inside the bubble, but it can also make it harder to explain our thinking to people outside of it or even to ourselves when we’re being honest. Not saying we should all suddenly become less precise or ditch the language entirely. There’s value in having shorthand. But it’s worth asking every now and then: Am I using this phrase because it’s the clearest way to say it, or just the most familiar one? Because the best UX communication usually isn’t the fanciest version of the idea. It’s the one that actually lands.

    "Things only [role] say": first picture of Frankie Kastenbaum's LinkedIn post
    3,747111 comments

    20 "Things only [role] say"

    85x their usual post

    It laughs at the group from the inside, so the group shares it.

    The picture

    A 3 by 3 grid of one meme character, each tile with a phrase your field overuses.

    The text

    "We really need to talk about how [role] people sound sometimes." Then a few of the phrases in quotes and what a normal person hears.

    Open the post on LinkedIn
  21. Lisa Heiss

    Oct 2026

    The brutal truth about being a product designer in the age of AI. 😂 Look at that designer in the meme. Hands up. Ready to surrender. Why? Because someone just built an entire SaaS with AI over the weekend. And now they want us to make people actually use it. But before we blame AI for our identity crisis... Lets talk about our own problems: 1. The Pretty UI Syndrome We don't have any active users. Have we tried making the dashboard prettier? We can spend 3 hours debating border radius while nobody knows why the product exists. But hey, at least the empty state looks incredible. 2. The Figma Addiction Have we talked to any customers? No, but I made 47 screens. We love solving problems. Especially the ones we havent validated yet. 3. The Shiny AI Object Syndrome New AI design tool just dropped! Immediately abandons the workflow we've spent 6 months perfecting. Suddenly everyones an AI-native designer. Nobodys quite sure what that means. 4. The Launch-and-Forget Disease The new feature is live! Beautiful handoff. Perfect components. Happy stakeholders. Three months later: Wait... is anyone actually using it? Silence. Heres the uncomfortable twist: AI didnt create these problems. It just made them harder to ignore. Because when anyone can generate a beautiful interface in seconds, the pixels stop being the impressive part. The best designers aren't the ones producing the most screens. They're the ones asking the annoying questions: Who actually needs this? What behavior are we trying to change? How will we know if it worked? Because the hardest part of building software was never making the screens. It was making something people actually want to use. So next time someone says they built an entire SaaS with AI over the weekend... Don't shoot the designer. Just ask how many customers came back on Monday. 😂 P.S. Fellow designers, which one of these are you guilty of?

    Meme, then a serious list: first picture of Lisa Heiss's LinkedIn post
    97895 comments

    21 Meme, then a serious list

    100x+ their usual post

    The meme gets the stop. The list under it earns the comments.

    The picture

    A three-panel film meme with your role as the main character.

    The text

    "The brutal truth about being a [role] in the age of AI." Describe the meme in two lines, then a numbered list of what your own side gets wrong.

    Open the post on LinkedIn
  22. Stéphanie Walter

    UX Researcher & Accessible Product Design in Enterprise UX. Speaker, Author, Mentor & Teacher.

    Jul 2026

    UI design doesn't have to be hard, inaccessible, or ugly! Adham Dannaway brings you 16 logic-driven UI design tips to turn a messy interface into a clean, accessible one. He covers spacing, consistency, hierarchy, accessible contrast, typography and more. Honestly, a great case to start for design students! https://lnkd.in/dd2v6UBD

    Wrong vs right: first picture of Stéphanie Walter's LinkedIn post
    1749 comments

    22 Wrong vs right

    5.0x their usual post

    The eye finds the difference by itself. It is a small game.

    The picture

    Two phone screens of the same page. A red cross over the messy one, a green tick over the clean one.

    The text

    "[Skill] doesn't have to be hard, inaccessible, or ugly!" Then what the tips cover and a link to all of them.

    Open the post on LinkedIn
  23. Nitish Khagwal

    Product Designer · macOS & iOS Apps

    Jul 2026

    okay, this was a single prompt in ChatGPT 5.6 Sol prompt ↓ Create icons using $Waterlemon Flare Icon Skill Color Palette: Primary #00D148, Secondary #000000, Tertiary #4BD0FF, Accent #E2F0FF, and Detail #080B17 money globe, archery coin target, credit score gauge, savings jar, savings vault, subscription calendar, cash bundle, cashback gift, receipt scanner, market pulse chart, security shield, piggy bank

    One prompt, the result: first picture of Nitish Khagwal's LinkedIn post
    64714 comments

    23 One prompt, the result

    9.1x their usual post

    The result looks like a day of work, and the prompt is right there to copy.

    The picture

    A white grid of 12 finished pieces (icons, illustrations, cards) in one style.

    The text

    "okay, this was a single prompt in [tool]" / "prompt ↓" then the full prompt.

    Open the post on LinkedIn
  24. Meng To

    Designer founder at DesignCode

    Aug 2026

    I’m blown away by the quality of the landing pages that Opus 5 can create in Three.js. Prompting it with "orbit using mouse" is enough to create a 3D parallax effect. The same goes for "add particles to pointer." It’s like creating a living, breathing world. More prompts I used: - Add a butterfly that flies to the branch and flies away when I mouse over it. - During the intro, first load a wireframe of the branches, similar to the field-scanning effect in Death Stranding. - Add a scan effect to the card images while they load. Then I asked it to use the shader buttons and nav bar I made in previous projects. As explained in my last video, I started with an inspiration and the prompt, “Recreate this in Three.js in a single HTML file. Self-verify until perfect.” Opus 5 ran for two hours. All the code is less than 1 MB. Inspiration: https://lnkd.in/gwhHFqqP Let me know if I should open-source this.

    Prompt left, result right: cover of the video of Meng To's LinkedIn post
    1,00354 comments

    24 Prompt left, result right

    7.0x their usual post

    You see the words go in and the thing appear. No trust needed.

    The picture

    A screen recording. The chat with your prompts on the left, the live result on the right, moving.

    The text

    "I'm blown away by the quality of [things] that [tool] can create." Then the two or three short prompts that did most of the work, in quotes.

    Open the post on LinkedIn
  25. Vijay Verma

    Indie game developer ✱ Founder @Overlayz ✱ Made 3dicons.co, kigen.design +6

    Feb 2026

    Lil Punch ❤️ Quick illustration made in Figma draw. Timeplase ✨

    Timelapse of making: cover of the video of Vijay Verma's LinkedIn post
    7,41695 comments

    25 Timelapse of making

    22x their usual post

    Watching a drawing appear is calming, and it shows real skill in a time of AI.

    The picture

    A sped-up screen recording from a blank canvas to the finished piece, under 30 seconds.

    The text

    Two short lines: the name of the piece, then "Quick illustration made in [tool]. Timelapse."

    Open the post on LinkedIn
  26. Trevor Nielsen

    Freelance Product Designer for startups shipping MVPs and product teams scaling SaaS

    Apr 2026

    It’s harder to get the job than to do the job. This has never been more true than it is today. Even landing interviews is harder than ever. A friend at a FAANG company even told me this: ”It’s harder to get an interview here than to get the job here.” Of course many design jobs require highly complex work. But it seems no design job is as challenging as the effort to obtain a design job in the current market. Interviews are grueling. Waiting for offers is suspenseful. Preparing portfolios is exhausting. Continual rejections are painful. I don’t envy anyone on the FT job hunt right now. It’s brutal. Talking about this stuff is important. Go easy on your designer peers with green “open for work” banners. If someone has a green banner for a long time, it doesn’t mean there’s something wrong with them. There’s an abundance of highly qualified designers without work.

    Two-bar chart of a feeling: first picture of Trevor Nielsen's LinkedIn post
    1,59684 comments

    26 Two-bar chart of a feeling

    7.2x their usual post

    A feeling drawn as data. It is a joke and a truth at once.

    The picture

    A soft coloured card with a serif headline and a simple chart with two bars, one tall and one short.

    The text

    The headline again as line one ("It's harder to get the job than to do the job."), then 4 or 5 short lines on why this is true now.

    Open the post on LinkedIn
  27. Jacob Cass

    🦩 Helping brands Stand The Flock Out™ | Founder, JUST Creative (Branding Agency) | ✊ Founder, Brand Builders Alliance (Global Community of Brand Builders). Brand Strategist · Designer · Consultant · Flamingo Enthusiast

    Apr 2026

    ​Claude Design just dropped. As did ChatGPT Images 2.0. And right on cue, every hype-bro is declaring that "graphics designers are cooked". I don't fully buy it. I'm sure you're feeling it. It's hard not to question your entire identity and existence as a designer when tools keep arriving that can create polished visuals in seconds. But what helps me get past this doomsday thinking is coming back to the truth: Clients don't just need graphics. They need taste, judgement and someone who can actually build a brand, not just decorate one. Someone who can spot what fits, what feels off, what aligns, what distracts, what earns trust, and what may actually be damaging the brand. And yes, AI can generate visuals. It can speed up prototyping. It can make average work look polished. And yes, it has already raised the floor. But AI can not do is, is own the brand. It can not carry the reputation. It cannot sit in that messy middle between business goals, customer perception, creative direction, and market reality. But that's where lies thy opportunity. And it is what I have been leaning into for years. It is also what I help creatives inside Brand Builders Alliance™ move toward: from creative executor to trusted brand builder. This happens by moving upstream, building diagnosis into the process, connecting design decisions to business logic, delivering systems instead of isolated assets, learning the language of business, asking better questions, packaging your thinking around outcomes, and building a reputation your clients can trust. (Plus developing taste, but admittedly, that is a harder one to teach.) The opportunity now is not to become a faster pair of hands. It is to become a strategic partner. Someone who brings strategy, craft, taste, and commercial thinking together. Not just someone that make things look good. I spoke about this recently with James Martin & Matt Davies ⚡️ on the JUST Branding Podcast in our episode, “Why Most Designers Won’t Last.” Despite the provocative title, it was an honest, hopeful, and surprisingly light-hearted conversation about how designers can evolve and adapt to this changing landscape. Your thoughts? Are designers cooked? Keep designing humans! #GraphicDesign #Branding #BrandDesign

    Poster with one word crossed out: first picture of Jacob Cass's LinkedIn post
    662150 comments

    27 Poster with one word crossed out

    12x their usual post

    It answers the scary headline of the week with craft. The poster is the proof.

    The picture

    A black poster with huge white type. One word is crossed out by hand and a new word is brushed over it in a bright colour.

    The text

    "[New AI tool] just dropped." / "And right on cue, everyone is declaring that [role] are cooked. I don't fully buy it." Then why.

    Open the post on LinkedIn
  28. Roman Stikkelorum

    Co-founder of Digital branding agency Verve

    Feb 2026

    The new Granola identity is live. And yes, it’s getting a lot of hate. Which usually tells you one thing: it’s doing something right. A brand identity is not about whether you personally like the colour or the logo. Taste is irrelevant. We all say we know that. The reactions prove how often people forget. The real question is much harder: does it work? Does it translate business strategy into a clear, scalable brand system? Is it timeless enough to last, flexible enough to grow, and distinctive enough to be remembered 5 to 10 years from now? That’s what great brand work does. A logo is a tiny component. A brand identity is a holistic operating system: messaging, typography, image language, tone, rhythm, structure. Together, they create a world. Granola’s new identity does exactly that. It’s confident, crafted, and unmistakably intentional. I don’t even like pea green. Who cares. In a time of generic, AI-smoothed sameness, this kind of smart craft is what stands out: It’s bold. It’s precise. It commits. I really like the identity's aesthetics. More importantly, our industry needs more generosity. More love. Less reflexive negativity, more respect for brave & great work. If we want this industry to move forward, we have to lift each other up. Don't tear each other down. Super strong work by our friends from Ragged Edge. Amazing job Max Ottignon, Luke Woodhouse and the rest of the team! More of this, please.

    The new logo and a take: first picture of Roman Stikkelorum's LinkedIn post
    1,57165 comments

    28 The new logo and a take

    10x their usual post

    A rebrand is news in this field, and the picture is free.

    The picture

    Only the new logo, centred on the brand's own colour.

    The text

    "The new [brand] identity is live. And yes, it's getting a lot of hate." / "Which usually tells you one thing: it's doing something right." Then your reasons.

    Open the post on LinkedIn
  29. Florian Boelter

    Showing early-career designers the way | Staff Product Designer at Juro

    Jul 2026

    I’m starting to notice a pattern across the strongest portfolios I review. Almost all of them show their work in action instead of relying on static screenshots. Madhurima Chatterjee’s portfolio does this exceptionally well. Before you’ve even opened a case study, you’ve already seen the product behave. A short interaction. A small flow. A transition. Enough to understand what the product feels like, not just what it looks like. That first impression matters. Static screens can communicate visual quality, but motion communicates the experience, interactions and sometimes even more. It shows how things respond, how information appears, how users move through the product. In a few seconds, you’ve learned far more than a collage of screenshots could ever tell you. And it doesn’t stop on the homepage. Throughout the case studies, Madhurima keeps using short recordings and focused UI moments instead of asking you to piece everything together from static images. Combined with clear headings and well-paced storytelling, the result is a portfolio that’s incredibly easy to scan without feeling shallow. You don’t need to become a motion designer to do this (although I highly encourage you to start playing with this now that you can do a lot of it in Figma). You can simply record the product or a prototype in action for this purpose and put it in a mockup. If the product you designed lives through interaction, your portfolio should let people experience at least some of that interaction too. It’s one of the highest-impact upgrades you can make. This week’s portfolio showcase breaks down why Madhurima’s portfolio works so well, along with a few opportunities to make it even stronger. Read my full breakdown now. Link in the comments.

    A pattern from portfolios: first picture of Florian Boelter's LinkedIn post
    71229 comments

    29 A pattern from portfolios

    6.1x their usual post

    It comes from a person who reviews portfolios, and it praises a real designer by name.

    The picture

    A clean screenshot of one portfolio that shows the pattern.

    The text

    "I'm starting to notice a pattern across the strongest [things] I review." / "Almost all of them [do this]." / "[Name]'s does this exceptionally well."

    Open the post on LinkedIn
  30. Grace Ling

    Founder of Design Buddies | Creator (300K+ total) | Designer, Illustrator, Speaker, Angel Investor | IG: @irungracepace

    Jul 2026

    What do tech bros make in San Francisco? I interviewed my fellow tech bro cult who are now all cracked founders, but previously worked in companies like Netflix, Airbnb, Bill, and more! Featuring Zach Wilson, Ryan Brandt, Justin Strong, Annie Liao 🇦🇺, Amritpal Chera !!!! My last tech salary was a mid-level UX designer at Electronic Arts, 3 years of experience, making 128K with 60K RSUs vesting over 3 years Numbers are in USD and based on locations: San Francisco, Boston, and Utah Whats your salary? #salary #sanfrancisco #tech #salarytransparency #salarynegotiation

    Street interview: cover of the video of Grace Ling's LinkedIn post
    88681 comments

    30 Street interview

    9.2x their usual post

    Real people saying real numbers on camera.

    The picture

    A vertical video outdoors, you with a small microphone and one guest. A sticker title on top: "[Group] salaries".

    The text

    "What do [group] make in [city]?" Then who you talked to and where they worked before.

    Open the post on LinkedIn

“5x their usual post” means the post got 5 times more likes than the author's 20 posts before it usually got. Likes and scores were saved in October and November 2026. Live posts may have changed.